Destination Hauraki Coromandel is the Regional Tourism Organisation promoting tourism in The Coromandel Peninsula and Hauraki under The Coromandel brand.

Our vision is that tourism enriches life for locals and visitors, contributing directly to the protection and enhancement of our cultural and natural environments.

To achieve this vision Destination Hauraki Coromandel works in partnership with the tourism industry, key stakeholders (Thames-Coromandel District Council and Hauraki District Council) and other visitor sector partners.